{"id":6174,"date":"2020-02-03T10:22:49","date_gmt":"2020-02-03T08:22:49","guid":{"rendered":"https:\/\/www.dazzlepop.net\/site\/?p=6174"},"modified":"2020-02-03T10:22:52","modified_gmt":"2020-02-03T08:22:52","slug":"3-digital-marketing-trends-to-focus-on-in-2020","status":"publish","type":"post","link":"https:\/\/www.dazzlepop.net\/site\/3-digital-marketing-trends-to-focus-on-in-2020\/","title":{"rendered":"3 Digital Marketing Trends To Focus On In 2020"},"content":{"rendered":"<div style=\"text-align:center\"><img decoding=\"async\" src=\";https:\/\/thumbor.forbes.com\/thumbor\/960x0\/https%3A%2F%2Fspecials-images.forbesimg.com%2Fdam%2Fimageserve%2F893493268%2F960x0.jpg%3Ffit%3Dscale\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"3 Digital Marketing Trends To Focus On In 2020\" title=\"3 Digital Marketing Trends To Focus On In 2020\" \/><\/div>\n<h3 class=\"wp-block-heading\">3 Digital Marketing Trends To Focus On In 2020 <\/h3>\n\n\n\n<p>As we enter 2020, <a href=\"https:\/\/www.dazzlepop.net\/site\/category\/e-marketing\/\">marketers and business owners<\/a> must prepare for upcoming <a href=\"https:\/\/www.dazzlepop.net\/site\/category\/e-marketing\/\">digital marketing<\/a> trends. The landscape of marketing is constantly changing, and if you don\u2019t keep up, you\u2019ll miss out on ways to bring your business to new heights.<\/p>\n\n\n\n<p>Forward-thinking strategies will drive traffic to your website, grow your email list, generate sales and bring customers back again and again. Imagine if marketers used the same approaches they used decades ago. They wouldn\u2019t be able to appeal to their target audiences, and their businesses surely wouldn\u2019t thrive off of old procedures.<\/p>\n\n\n\n<p>Keeping up with the trends is important if you\u2019re going to advance your business and market to consumers the way they want. Here are three digital marketing trends businesses need to pay attention to in 2020.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/mikekhorev.com\/wp-content\/uploads\/2019\/06\/Digital-Marketing-Trends-2020.png\" alt=\"3 Digital Marketing Trends To Focus On In 2020 \" \/><\/figure>\n\n\n\n<p><strong>Improved Customer Security<\/strong><\/p>\n\n\n\n<p>Customer security has always been important, but as technology advances, it\u2019s becoming more of a determining factor for customer purchases. If consumers feel that their information isn\u2019t safe passing through your website, they won\u2019t bother to buy and are unlikely to revisit. It\u2019s crucial that your website and your brand overall takes cybersecurity seriously and keeps customer information safe.<\/p>\n\n\n\n<p>In 2020, the need for security is only going to heighten as concerns move into the spotlight and more data breaches occur. Both the General Data Protection Regulation (<a href=\"https:\/\/gdpr-info.eu\/\" target=\"_blank\" rel=\"noreferrer noopener\">GDPR<\/a>) and the California\u2019s Consumer Privacy Act (<a href=\"https:\/\/www.americanbar.org\/groups\/business_law\/publications\/committee_newsletters\/bcl\/2019\/201902\/fa_9\/\" target=\"_blank\" rel=\"noreferrer noopener\">CCPA<\/a>) emphasize keeping customer data secure. Marketers must put extra focus on how they use cookies when marketing their products and services.<\/p>\n\n\n\n<p>Even some of the biggest brands experience security breaches that affect company performance and conversions. In 2019,\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/techcrunch.com\/2019\/11\/22\/more-than-1-million-t-mobile-customers-exposed-by-breach\/\" target=\"_blank\">T-Mobile experienced a breach<\/a>\u00a0that compromised more than 1 million accounts, including information about customers\u2019 billing addresses, phone numbers, names, account numbers and more.<\/p>\n\n\n\n<p>Read more:  <a href=\"https:\/\/www.forbes.com\/sites\/theyec\/2019\/12\/27\/three-digital-marketing-trends-to-focus-on-in-2020\/#3b716c6a5873\">https:\/\/www.forbes.com\/sites\/theyec\/2019\/12\/27\/three-digital-marketing-trends-to-focus-on-in-2020\/#3b716c6a5873<\/a> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>3 Digital Marketing Trends To Focus On In 2020 As we enter 2020, marketers and business owners must prepare for upcoming digital marketing trends. The landscape of marketing is constantly changing, and if you don\u2019t keep up, you\u2019ll miss out on ways to bring your business to new heights. Forward-thinking strategies will drive traffic to [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":6177,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"categories":[2],"tags":[31,77,7,237,163,66,99],"class_list":["post-6174","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-marketing","tag-business","tag-digital-marketing","tag-e-marketing","tag-forbes","tag-traffic","tag-trends","tag-website"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dazzlepop | 3 Digital Marketing Trends To Focus On In 2020<\/title>\n<meta name=\"description\" content=\"3 Digital Marketing Trends To Focus On In 2020 As we enter 2020, marketers and business owners must prepare for upcoming digital marketing trends\" \/>\n<meta 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