{"id":6338,"date":"2020-02-20T12:33:32","date_gmt":"2020-02-20T10:33:32","guid":{"rendered":"https:\/\/www.dazzlepop.net\/site\/?p=6338"},"modified":"2020-02-20T12:33:34","modified_gmt":"2020-02-20T10:33:34","slug":"for-developments-in-2020-here-is-your-seo-strategy","status":"publish","type":"post","link":"https:\/\/www.dazzlepop.net\/site\/for-developments-in-2020-here-is-your-seo-strategy\/","title":{"rendered":"For developments in 2020 here is your SEO Strategy"},"content":{"rendered":"
\"For<\/div>\n

For developments in 2020 here is your SEO Strategy <\/h3>\n\n\n\n

Going into 2010, Rand Fishkin at MOZ\u00a0predicted<\/a>\u00a0that over the course of the decade, Google<\/a> queries would drive less and less traffic. Sure enough, Google<\/a> introduced featured snippets<\/a> around the middle of the decade.<\/p>\n\n\n\n

Featured snippets have ushered the rise of \u201czero click\u201d searches, which is what happens when Google answers your question and you never click through to any other website.<\/p>\n\n\n\n

Google followed that up with more of the same, like answer boxes and predictive answers in the drop down bar (if you Google the weather, you don\u2019t even have to push enter to get your answer). As of June 2019,\u00a0the majority of Google searches<\/a>\u00a0are now zero clicks.<\/p>\n\n\n\n

\"For<\/figure>\n\n\n\n

\u201cWe\u2019re moving into a new decade of SEO, and one of the things we\u2019re going to see is Google\u2019s understanding of language skyrocket,\u201d says Guy Sheetrit, CEO of consultancy Over the Top SEO. \u201cFrom an e-commerce point of view, this is a critical time to regroup and make sure your SEO strategy is lined up for the coming era.\u201d Here\u2019s what you can do to make sure you\u2019re prepared for the new decade of SEO.<\/p>\n\n\n\n

Understand SEO\u2019s Place In Your Overall Goals<\/strong><\/p>\n\n\n\n

\u201cSEO isn\u2019t an end unto itself,\u201d Sheetrit emphasizes. \u201cNeither is marketing of any kind. Your company has goals that should be attainable, measurable, and time-bound. Marketing goals should support these overall goals. SEO should support these marketing goals.\u201d<\/p>\n\n\n\n

This takes some careful planning. Haphazardly loading up your blog with keywords isn\u2019t going to produce results. It will, however, take up your time to publish content that may or may not produce traffic and results. So play the long game for the new decade. Incorporate your SEO work coherently into your greater marketing goals and your company goals overall. This will result in the work being harmonious and strategic across departments.<\/p>\n\n\n\n

<\/p>\n\n\n\n

Read more: https:\/\/www.forbes.com\/sites\/jiawertz\/2020\/02\/17\/how-seo-strategy-needs-adapt-developments-2020\/#31534c0b6f5d<\/a> <\/p>\n","protected":false},"excerpt":{"rendered":"

For developments in 2020 here is your SEO Strategy Going into 2010, Rand Fishkin at MOZ\u00a0predicted\u00a0that over the course of the decade, Google queries would drive less and less traffic. Sure enough, Google introduced featured snippets around the middle of the decade. Featured snippets have ushered the rise of \u201czero click\u201d searches, which is what […]<\/p>\n","protected":false},"author":3,"featured_media":6341,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"categories":[1],"tags":[378,237,41,46,8,47,163],"class_list":["post-6338","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","tag-featured-snippets","tag-forbes","tag-google","tag-management","tag-seo","tag-strategy","tag-traffic"],"yoast_head":"\nDazzlepop | For developments in 2020 here is your SEO Strategy<\/title>\n<meta name=\"description\" content=\"For developments in 2020 here is your SEO Strategy Going into 2010, Rand Fishkin at MOZ predicted that over the course of the decade\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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