{"id":7469,"date":"2020-04-10T22:44:24","date_gmt":"2020-04-10T20:44:24","guid":{"rendered":"https:\/\/www.dazzlepop.net\/site\/?p=7469"},"modified":"2020-05-07T22:12:02","modified_gmt":"2020-05-07T20:12:02","slug":"the-importance-of-pull-marketing-in-your-strategy","status":"publish","type":"post","link":"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/","title":{"rendered":"The Importance of Pull Marketing in Your Strategy"},"content":{"rendered":"<div style=\"text-align:center\"><img decoding=\"async\" src=\";https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/push-marketing-andy-betts-sej-5e8c830950579-760x400.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"The Importance of Pull Marketing in Your Strategy\" title=\"The Importance of Pull Marketing in Your Strategy\" \/><\/div>\n<p>The Importance of Pull Marketing in Your Strategy. Given the instability in the current business environment, branding, content marketing, and thought leadership have never been so important.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.dazzlepop.net\/site\/category\/business\/\">COVID-19<\/a> has already had a dramatic impact on consumer behavior.<\/p>\n\n\n\n<p>Entire workforces have gone remote and many workers have seen their jobs disappear completely (even if only temporarily).<\/p>\n\n\n\n<p>Media consumption is up as people seek not only to be entertained but to find solutions to their every need:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>From getting groceries and household supplies delivered.<\/li><li>To learning how to homeschool children.<\/li><li>To upgrading their own skills while they have time on their hands.<\/li><\/ul>\n\n\n\n<p>People are searching for credible, authoritative information on which to base their decisions.<\/p>\n\n\n\n<p>There is a time to push marketing and a time to pull.<\/p>\n\n\n\n<p>Balance is key.<\/p>\n\n\n\n<p>And in times where audiences may not want a full push sell, then pull marketing can slowly help.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/attract-convert-close-delight-5e8c868f100d0.png\" alt=\"The Importance of Pull Marketing in Your Strategy \"\/><figcaption>The Importance of Pull Marketing in Your Strategy<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">What Is Pull Marketing?<\/h2>\n\n\n\n<p>Equal parts science and art, pull <a href=\"https:\/\/www.dazzlepop.net\/site\/category\/e-marketing\/\">marketing<\/a> is the practice of attracting consumers to your brand.<\/p>\n\n\n\n<p>Humans have a psychological need to opt into what it is we\u2019re learning.<\/p>\n\n\n\n<p>When we care and are actually interested in a topic, we are able to learn faster and retain more information.<\/p>\n\n\n\n<p>In fact, consuming that media becomes enjoyable; it is no longer just a task we have to complete.<\/p>\n\n\n\n<p>This is why pull marketing, or inbound, is such an incredibly effective tactic.<\/p>\n\n\n\n<p>That\u2019s not to say that push marketing shouldn\u2019t be a part of your strategy, as well \u2013 in fact, they work better together.<\/p>\n\n\n\n<p>Push, or direct, marketing is the act of literally pushing your product or service to a specific audience.<\/p>\n\n\n\n<p>PPC ads, landing pages, traditional advertising, and social media are all examples of push marketing.<\/p>\n\n\n\n<p>Many marketers best use it as part of a 1- 2 stroke strategy.<\/p>\n\n\n\n<p>And while these tactics might do well lower in the funnel, pull marketing is a great way to attract the right audiences to you at the top.<\/p>\n\n\n\n<p>This is how pull marketing can actually increase the efficacy of your push marketing, by giving your paid tactics and direct marketing a warmer, more responsive, and targeted audience.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Read more: <a href=\"https:\/\/www.searchenginejournal.com\/pull-marketing\/359982\/?ver=359982X3\">searchenginejournal<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Importance of Pull Marketing in Your Strategy. Given the instability in the current business environment, branding, content marketing, and thought leadership have never been so important. COVID-19 has already had a dramatic impact on consumer behavior. Entire workforces have gone remote and many workers have seen their jobs disappear completely (even if only temporarily). [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":7472,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"categories":[45],"tags":[31,208,65,406,47],"class_list":["post-7469","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-business","tag-business-management","tag-marketing","tag-searchenginejournal","tag-strategy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dazzlepop | The Importance of Pull Marketing in Your Strategy<\/title>\n<meta name=\"description\" content=\"The Importance of Pull Marketing in Your Strategy. Given the instability in the current business environment, branding, content marketing\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dazzlepop | The Importance of Pull Marketing in Your Strategy\" \/>\n<meta property=\"og:description\" content=\"The Importance of Pull Marketing in Your Strategy. Given the instability in the current business environment, branding, content marketing\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/\" \/>\n<meta property=\"og:site_name\" content=\"Dazzlepop\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/dp.Dazzlepop\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-10T20:44:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-05-07T20:12:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/push-marketing-andy-betts-sej-5e8c830950579-760x400.png\" \/>\n<meta name=\"author\" content=\"Noura Ibrahim\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/push-marketing-andy-betts-sej-5e8c830950579-760x400.png\" \/>\n<meta name=\"twitter:creator\" content=\"@dazzle_pop\" \/>\n<meta name=\"twitter:site\" content=\"@dazzle_pop\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Noura Ibrahim\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/\"},\"author\":{\"name\":\"Noura Ibrahim\",\"@id\":\"https:\/\/www.dazzlepop.net\/site\/#\/schema\/person\/53e5e5cffa9109e865719dcfdc83b6b5\"},\"headline\":\"The Importance of Pull Marketing in Your Strategy\",\"datePublished\":\"2020-04-10T20:44:24+00:00\",\"dateModified\":\"2020-05-07T20:12:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/\"},\"wordCount\":375,\"publisher\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/#primaryimage\"},\"thumbnailUrl\":\";https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/push-marketing-andy-betts-sej-5e8c830950579-760x400.png\",\"keywords\":[\"business\",\"Business management\",\"Marketing\",\"searchenginejournal\",\"strategy\"],\"articleSection\":[\"Business\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/\",\"url\":\"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/\",\"name\":\"Dazzlepop | The Importance of Pull Marketing in Your Strategy\",\"isPartOf\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/#primaryimage\"},\"thumbnailUrl\":\";https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/push-marketing-andy-betts-sej-5e8c830950579-760x400.png\",\"datePublished\":\"2020-04-10T20:44:24+00:00\",\"dateModified\":\"2020-05-07T20:12:02+00:00\",\"description\":\"The Importance of Pull Marketing in Your Strategy. Given the instability in the current business environment, branding, content marketing\",\"breadcrumb\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/#primaryimage\",\"url\":\";https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/push-marketing-andy-betts-sej-5e8c830950579-760x400.png\",\"contentUrl\":\";https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/push-marketing-andy-betts-sej-5e8c830950579-760x400.png\",\"caption\":\"The Importance of Pull Marketing in Your Strategy\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.dazzlepop.net\/site\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Importance of Pull Marketing in Your Strategy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.dazzlepop.net\/site\/#website\",\"url\":\"https:\/\/www.dazzlepop.net\/site\/\",\"name\":\"Dazzlepop\",\"description\":\"Digital Marketing Solutions\",\"publisher\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.dazzlepop.net\/site\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.dazzlepop.net\/site\/#organization\",\"name\":\"Dazzlepop\",\"url\":\"https:\/\/www.dazzlepop.net\/site\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.dazzlepop.net\/site\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.dazzlepop.net\/site\/wp-content\/uploads\/2018\/04\/dazzlepop-512.jpg\",\"contentUrl\":\"https:\/\/www.dazzlepop.net\/site\/wp-content\/uploads\/2018\/04\/dazzlepop-512.jpg\",\"width\":512,\"height\":512,\"caption\":\"Dazzlepop\"},\"image\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/dp.Dazzlepop\",\"https:\/\/x.com\/dazzle_pop\",\"https:\/\/www.instagram.com\/dp.dazzlepop\/\",\"https:\/\/www.linkedin.com\/in\/dazzlepop\/\",\"https:\/\/www.pinterest.com\/Mohamed_Adel_DP\/\",\"https:\/\/www.youtube.com\/channel\/UCmtf4MMftrDRlG--YoTp9Yw\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.dazzlepop.net\/site\/#\/schema\/person\/53e5e5cffa9109e865719dcfdc83b6b5\",\"name\":\"Noura Ibrahim\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.dazzlepop.net\/site\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4de07542ac2857d52bf2184388f6d21b2fbadf67239967f75ce4be7cc4216a04?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4de07542ac2857d52bf2184388f6d21b2fbadf67239967f75ce4be7cc4216a04?s=96&d=mm&r=g\",\"caption\":\"Noura Ibrahim\"},\"url\":\"https:\/\/www.dazzlepop.net\/site\/author\/noura\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Dazzlepop | The Importance of Pull Marketing in Your Strategy","description":"The Importance of Pull Marketing in Your Strategy. Given the instability in the current business environment, branding, content marketing","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/","og_locale":"en_US","og_type":"article","og_title":"Dazzlepop | The Importance of Pull Marketing in Your Strategy","og_description":"The Importance of Pull Marketing in Your Strategy. Given the instability in the current business environment, branding, content marketing","og_url":"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/","og_site_name":"Dazzlepop","article_publisher":"https:\/\/www.facebook.com\/dp.Dazzlepop","article_published_time":"2020-04-10T20:44:24+00:00","article_modified_time":"2020-05-07T20:12:02+00:00","og_image":[{"url":"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/push-marketing-andy-betts-sej-5e8c830950579-760x400.png","type":"","width":"","height":""}],"author":"Noura Ibrahim","twitter_card":"summary_large_image","twitter_image":"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/push-marketing-andy-betts-sej-5e8c830950579-760x400.png","twitter_creator":"@dazzle_pop","twitter_site":"@dazzle_pop","twitter_misc":{"Written by":"Noura Ibrahim","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/#article","isPartOf":{"@id":"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/"},"author":{"name":"Noura Ibrahim","@id":"https:\/\/www.dazzlepop.net\/site\/#\/schema\/person\/53e5e5cffa9109e865719dcfdc83b6b5"},"headline":"The Importance of Pull Marketing in Your Strategy","datePublished":"2020-04-10T20:44:24+00:00","dateModified":"2020-05-07T20:12:02+00:00","mainEntityOfPage":{"@id":"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/"},"wordCount":375,"publisher":{"@id":"https:\/\/www.dazzlepop.net\/site\/#organization"},"image":{"@id":"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/#primaryimage"},"thumbnailUrl":";https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/push-marketing-andy-betts-sej-5e8c830950579-760x400.png","keywords":["business","Business management","Marketing","searchenginejournal","strategy"],"articleSection":["Business"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/","url":"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/","name":"Dazzlepop | The Importance of Pull Marketing in Your Strategy","isPartOf":{"@id":"https:\/\/www.dazzlepop.net\/site\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/#primaryimage"},"image":{"@id":"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/#primaryimage"},"thumbnailUrl":";https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/push-marketing-andy-betts-sej-5e8c830950579-760x400.png","datePublished":"2020-04-10T20:44:24+00:00","dateModified":"2020-05-07T20:12:02+00:00","description":"The Importance of Pull Marketing in Your Strategy. Given the instability in the current business environment, branding, content marketing","breadcrumb":{"@id":"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/#primaryimage","url":";https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/push-marketing-andy-betts-sej-5e8c830950579-760x400.png","contentUrl":";https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/push-marketing-andy-betts-sej-5e8c830950579-760x400.png","caption":"The Importance of Pull Marketing in Your Strategy"},{"@type":"BreadcrumbList","@id":"https:\/\/www.dazzlepop.net\/site\/the-importance-of-pull-marketing-in-your-strategy\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.dazzlepop.net\/site\/"},{"@type":"ListItem","position":2,"name":"The Importance of Pull Marketing in Your Strategy"}]},{"@type":"WebSite","@id":"https:\/\/www.dazzlepop.net\/site\/#website","url":"https:\/\/www.dazzlepop.net\/site\/","name":"Dazzlepop","description":"Digital Marketing Solutions","publisher":{"@id":"https:\/\/www.dazzlepop.net\/site\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.dazzlepop.net\/site\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.dazzlepop.net\/site\/#organization","name":"Dazzlepop","url":"https:\/\/www.dazzlepop.net\/site\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.dazzlepop.net\/site\/#\/schema\/logo\/image\/","url":"https:\/\/www.dazzlepop.net\/site\/wp-content\/uploads\/2018\/04\/dazzlepop-512.jpg","contentUrl":"https:\/\/www.dazzlepop.net\/site\/wp-content\/uploads\/2018\/04\/dazzlepop-512.jpg","width":512,"height":512,"caption":"Dazzlepop"},"image":{"@id":"https:\/\/www.dazzlepop.net\/site\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/dp.Dazzlepop","https:\/\/x.com\/dazzle_pop","https:\/\/www.instagram.com\/dp.dazzlepop\/","https:\/\/www.linkedin.com\/in\/dazzlepop\/","https:\/\/www.pinterest.com\/Mohamed_Adel_DP\/","https:\/\/www.youtube.com\/channel\/UCmtf4MMftrDRlG--YoTp9Yw"]},{"@type":"Person","@id":"https:\/\/www.dazzlepop.net\/site\/#\/schema\/person\/53e5e5cffa9109e865719dcfdc83b6b5","name":"Noura Ibrahim","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.dazzlepop.net\/site\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/4de07542ac2857d52bf2184388f6d21b2fbadf67239967f75ce4be7cc4216a04?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4de07542ac2857d52bf2184388f6d21b2fbadf67239967f75ce4be7cc4216a04?s=96&d=mm&r=g","caption":"Noura Ibrahim"},"url":"https:\/\/www.dazzlepop.net\/site\/author\/noura\/"}]}},"_links":{"self":[{"href":"https:\/\/www.dazzlepop.net\/site\/wp-json\/wp\/v2\/posts\/7469","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dazzlepop.net\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dazzlepop.net\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dazzlepop.net\/site\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dazzlepop.net\/site\/wp-json\/wp\/v2\/comments?post=7469"}],"version-history":[{"count":2,"href":"https:\/\/www.dazzlepop.net\/site\/wp-json\/wp\/v2\/posts\/7469\/revisions"}],"predecessor-version":[{"id":8150,"href":"https:\/\/www.dazzlepop.net\/site\/wp-json\/wp\/v2\/posts\/7469\/revisions\/8150"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dazzlepop.net\/site\/wp-json\/wp\/v2\/media\/7472"}],"wp:attachment":[{"href":"https:\/\/www.dazzlepop.net\/site\/wp-json\/wp\/v2\/media?parent=7469"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dazzlepop.net\/site\/wp-json\/wp\/v2\/categories?post=7469"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dazzlepop.net\/site\/wp-json\/wp\/v2\/tags?post=7469"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}