{"id":7929,"date":"2020-05-04T09:44:56","date_gmt":"2020-05-04T07:44:56","guid":{"rendered":"https:\/\/www.dazzlepop.net\/site\/?p=7929"},"modified":"2020-05-07T21:41:06","modified_gmt":"2020-05-07T19:41:06","slug":"impressions-down-on-google-my-business","status":"publish","type":"post","link":"https:\/\/www.dazzlepop.net\/site\/impressions-down-on-google-my-business\/","title":{"rendered":"Impressions Down on Google My Business"},"content":{"rendered":"<div style=\"text-align:center\"><img decoding=\"async\" src=\";https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/shutterstock_1439691422-5eab8ffd57c87-760x400.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Impressions Down on Google My Business\" title=\"Impressions Down on Google My Business\" \/><\/div>\n<h3 class=\"wp-block-heading\">Google My Business Impressions Down 59%<\/h3>\n\n\n\n<p>An analysis of <a href=\"https:\/\/www.dazzlepop.net\/site\/category\/business\/\">COVID-19<\/a>\u2019s impact on local search finds <a href=\"https:\/\/www.dazzlepop.net\/site\/category\/business\/\">Google<\/a> My Business experienced a sharp performance drop.<\/p>\n\n\n\n<p>A study from Reputation.com of over 80,000 US listings finds that impressions are down an average of 59% across all verticals.<\/p>\n\n\n\n<p>However, there are signs that performance will turn around sooner than many might expect.<\/p>\n\n\n\n<p>Here\u2019s more about the recent downturn of Google My Business, and when the eventual upswing is expected to occur.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">All GMB Listings Got \u201cRocked\u201d<\/h2>\n\n\n\n<p>Google My Business listings across all industries were negatively impacted by COVID-19.<\/p>\n\n\n\n<p>As the study puts it, \u201cevery industry got rocked.\u201d<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/screen-shot-2020-04-30-at-10.51.12-pm-5eab904dc250d-768x470.png\" alt=\"Impressions Down on Google My Business \" class=\"wp-image-365532\"\/><\/figure><\/div>\n\n\n\n<p>Although it appears the worst may be over, as data flattened out at the end of March.<\/p>\n\n\n\n<p>This suggests customers are coming around to seeking out businesses that do remain open.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Clicks Are Down 37%<\/h2>\n\n\n\n<p>With impressions being down, clicks on Google My Business listings are down as well.<\/p>\n\n\n\n<p>That includes clicks to driving directions, clicks to websites, and clicks to call a business.<\/p>\n\n\n\n<p>An analysis of COVID-19\u2019s impact on local search finds Google My Business experienced a sharp performance drop.<\/p>\n\n\n\n<p>A study from Reputation.com of over 80,000 US listings finds that impressions are down an average of 59% across all verticals.<\/p>\n\n\n\n<p>However, there are signs that performance will turn around sooner than many might expect.<\/p>\n\n\n\n<p>Here\u2019s more about the recent downturn of Google My Business, and when the eventual upswing is expected to occur.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">All GMB Listings Got \u201cRocked\u201d<\/h2>\n\n\n\n<p>Google My Business listings across all industries were negatively impacted by COVID-19.<\/p>\n\n\n\n<p>As the study puts it, \u201cevery industry got rocked.\u201d<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/screen-shot-2020-04-30-at-10.51.12-pm-5eab904dc250d-768x470.png\" alt=\"Google My Business Impressions Down 59%\" class=\"wp-image-365532\"\/><\/figure><\/div>\n\n\n\n<p>Although it appears the worst may be over, as data flattened out at the end of March.<\/p>\n\n\n\n<p>This suggests customers are coming around to seeking out businesses that do remain open.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Clicks Are Down 37%<\/h2>\n\n\n\n<p>With impressions being down, clicks on Google My Business listings are down as well.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Read more: <a href=\"https:\/\/www.searchenginejournal.com\/google-my-business-impressions-down-59\/365524\/?utm_campaign=trending-news-hello-bar\">searchenginejournal<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google My Business Impressions Down 59% An analysis of COVID-19\u2019s impact on local search finds Google My Business experienced a sharp performance drop. A study from Reputation.com of over 80,000 US listings finds that impressions are down an average of 59% across all verticals. However, there are signs that performance will turn around sooner than [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":7932,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"categories":[45],"tags":[31,519,561,41,406],"class_list":["post-7929","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-business","tag-coronavirus","tag-covid-19","tag-google","tag-searchenginejournal"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dazzlepop | Impressions Down on Google My Business<\/title>\n<meta name=\"description\" content=\"Impressions Down on Google My Business. 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An analysis of COVID-19\u2019s impact on local search finds Google My Business experienced a sharp performance drop.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.dazzlepop.net\/site\/impressions-down-on-google-my-business\/\" \/>\n<meta property=\"og:site_name\" content=\"Dazzlepop\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/dp.Dazzlepop\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-04T07:44:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-05-07T19:41:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/shutterstock_1439691422-5eab8ffd57c87-760x400.png\" \/>\n<meta name=\"author\" content=\"Noura Ibrahim\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/shutterstock_1439691422-5eab8ffd57c87-760x400.png\" \/>\n<meta name=\"twitter:creator\" content=\"@dazzle_pop\" \/>\n<meta name=\"twitter:site\" content=\"@dazzle_pop\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Noura Ibrahim\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.dazzlepop.net\/site\/impressions-down-on-google-my-business\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/impressions-down-on-google-my-business\/\"},\"author\":{\"name\":\"Noura Ibrahim\",\"@id\":\"https:\/\/www.dazzlepop.net\/site\/#\/schema\/person\/53e5e5cffa9109e865719dcfdc83b6b5\"},\"headline\":\"Impressions Down on Google My Business\",\"datePublished\":\"2020-05-04T07:44:56+00:00\",\"dateModified\":\"2020-05-07T19:41:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/impressions-down-on-google-my-business\/\"},\"wordCount\":321,\"publisher\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/impressions-down-on-google-my-business\/#primaryimage\"},\"thumbnailUrl\":\";https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/shutterstock_1439691422-5eab8ffd57c87-760x400.png\",\"keywords\":[\"business\",\"coronavirus\",\"COVID-19\",\"Google\",\"searchenginejournal\"],\"articleSection\":[\"Business\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.dazzlepop.net\/site\/impressions-down-on-google-my-business\/\",\"url\":\"https:\/\/www.dazzlepop.net\/site\/impressions-down-on-google-my-business\/\",\"name\":\"Dazzlepop | Impressions Down on Google My Business\",\"isPartOf\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/impressions-down-on-google-my-business\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.dazzlepop.net\/site\/impressions-down-on-google-my-business\/#primaryimage\"},\"thumbnailUrl\":\";https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/04\/shutterstock_1439691422-5eab8ffd57c87-760x400.png\",\"datePublished\":\"2020-05-04T07:44:56+00:00\",\"dateModified\":\"2020-05-07T19:41:06+00:00\",\"description\":\"Impressions Down on Google My Business. 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