{"id":9203,"date":"2020-10-12T10:09:03","date_gmt":"2020-10-12T08:09:03","guid":{"rendered":"https:\/\/www.dazzlepop.net\/site\/?p=9203"},"modified":"2020-10-12T10:45:34","modified_gmt":"2020-10-12T08:45:34","slug":"amazon-and-panasonic-battery-recycling-startup","status":"publish","type":"post","link":"https:\/\/www.dazzlepop.net\/site\/amazon-and-panasonic-battery-recycling-startup\/","title":{"rendered":"Amazon and Panasonic  battery recycling startup"},"content":{"rendered":"<div style=\"text-align:center\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/10\/Redwood-used-batteries-and-accumulators-ecology-ang-recycling.jpg?w=600\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Amazon and Panasonic  battery recycling startup\" title=\"Amazon and Panasonic  battery recycling startup\" \/><\/div>\n<h3 class=\"wp-block-heading\">Why Amazon and Panasonic are betting on this battery recycling startup<\/h3>\n\n\n\n<p>Former Tesla CTO JB Straubel aims to make Redwood Materials one of the world&#8217;s largest battery recyclers<\/p>\n\n\n\n<p id=\"speakable-summary\"><strong>B Straubel, the<\/strong>&nbsp;Tesla co-founder and former CTO, is often cast as the humble and pioneering engineer, the quiet one who toiled away in the background for 15 years on some of the company\u2019s most important technologies. That characterization \u2014 which intensified as the hype and media attention on&nbsp;<a href=\"https:\/\/crunchbase.com\/organization\/tesla-motors\" target=\"_blank\" rel=\"noreferrer noopener\">Tesla&nbsp;<\/a>&nbsp;CEO <a href=\"https:\/\/www.dazzlepop.net\/site\/category\/startup\/\">Elon Musk<\/a> grew \u2014 tells a half truth.<\/p>\n\n\n\n<p>Straubel isn\u2019t prone to self-promotion, or even progress reports. His personal Twitter account, nor the one dedicated to his <a href=\"https:\/\/www.dazzlepop.net\/site\/category\/startup\/\">startup<\/a>,&nbsp;<a href=\"https:\/\/crunchbase.com\/organization\/redwood-materials-3\" target=\"_blank\" rel=\"noreferrer noopener\">Redwood Materials,&nbsp;<\/a>&nbsp;has ever even tweeted. And he does like toiling away on complex problems.<\/p>\n\n\n\n<p>But his understated delivery obfuscates his ambitions and plans for Redwood Materials, the recycling startup that he co-founded in 2017. Straubel envisions and is actively working to make Redwood one of the world\u2019s major battery recycling companies, with numerous facilities strategically scattered throughout the globe.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/techcrunch.com\/wp-content\/uploads\/2020\/10\/redwood-materials.jpg?resize=1536,1152\" alt=\"Amazon and Panasonic  battery recycling startup\" \/><\/figure>\n\n\n\n<p>\u201cThis is something that is a major industry and a major problem, and it\u2019s a big part of why I want to spend my time on it,\u201d Straubel said on TechCrunch\u2019s virtual stage Wednesday at TC Sessions: Mobility. \u201cI want to do something that can actually make a really material impact on sustainability in the world. And you need scale to do that. So I am very excited to keep growing this and to be one of, if not&nbsp;<em>the<\/em>&nbsp;major battery recycling company in the world. And eventually, one of the large battery materials companies in the world.\u201d<\/p>\n\n\n\n<p>The Carson City, Nevada-based company, which Straubel runs, is aiming to create a circular supply chain. The company has a business-to-business strategy, recycling the scrap from battery cell production as well as consumer electronics like cell phone batteries, laptop computers, power tools, power banks, scooters and electric bicycles. Redwood collects the scrap from consumer electronics companies and battery cell manufacturers like Panasonic. It then processes these discarded goods, extracting materials like cobalt, nickel and lithium that are typically mined, and then supplies those back to Panasonic and other customers. Redwood Materials has a number of customers, and has only publicly disclosed that it is working with Panasonic and Amazon.<\/p>\n\n\n\n<p><\/p>\n\n\n<p>Read more: <a href=\"https:\/\/techcrunch.com\/2020\/10\/09\/why-amazon-and-panasonic-are-betting-on-this-battery-recycling-startup\/\">techcrunch<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Why Amazon and Panasonic are betting on this battery recycling startup Former Tesla CTO JB Straubel aims to make Redwood Materials one of the world&#8217;s largest battery recyclers B Straubel, the&nbsp;Tesla co-founder and former CTO, is often cast as the humble and pioneering engineer, the quiet one who toiled away in the background for 15 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":9209,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"categories":[29],"tags":[94,349,947,11,923,711,37,946,81],"class_list":["post-9203","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-startup","tag-amazon","tag-elon-musk","tag-panasonic","tag-startup","tag-startup-life","tag-techcrunch","tag-technology","tag-tesla","tag-twitter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dazzlepop | Amazon and Panasonic battery recycling startup<\/title>\n<meta name=\"description\" content=\"Amazon and Panasonic battery recycling startup Former Tesla CTO JB Straubel aims to make Redwood Materials one of the world&#039;s largest\" \/>\n<meta name=\"robots\" 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