{"id":9334,"date":"2020-10-01T13:55:23","date_gmt":"2020-10-01T11:55:23","guid":{"rendered":"https:\/\/www.dazzlepop.net\/site\/?p=9334"},"modified":"2020-10-18T13:02:45","modified_gmt":"2020-10-18T11:02:45","slug":"helpful-guides-from-instagram-to-small-businesses","status":"publish","type":"post","link":"https:\/\/www.dazzlepop.net\/site\/helpful-guides-from-instagram-to-small-businesses\/","title":{"rendered":"Helpful guides From Instagram to Small Businesses"},"content":{"rendered":"<div style=\"text-align:center\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"158\" src=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/09\/6ef7acd1-b551-4462-b27e-2015c38c9bc1-5f754b20cb7a2-760x400.jpeg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Helpful guides From Instagram to Small Businesses\" title=\"Helpful guides From Instagram to Small Businesses\" \/><\/div>\n<h3 class=\"wp-block-heading\">New Instagram Resources For Small Businesses<\/h3>\n\n\n\n<p>Instagram\u2019s new mini-site contains helpful guides for <a href=\"https:\/\/www.dazzlepop.net\/site\/category\/business\/\">small businesses<\/a>.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.dazzlepop.net\/site\/category\/social-media\/\">Instagram <\/a>is launching a mini-site full of new resources created to help small businesses get the most out of Instagram Shops.<\/p>\n\n\n\n<p>Instagram Shops is a feature launched back in may that allows businesses to set up an online storefront for free.<\/p>\n\n\n\n<p>Payments are facilitated through a number of e-commerce partners, but transactions can be completed without users leaving the Instagram app.<\/p>\n\n\n\n<p>To help businesses navigate this new tool, and learn how to best utilize it with their Instagram page, a selection of resources are now available.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u2018The Season for Shops\u2019 Mini-Site<\/h2>\n\n\n\n<p>Instagram\u2019s new mini-site is designed for businesses starting out with the platform\u2019s shopping features for the first time.<\/p>\n\n\n\n<p>Businesses with an intermediate or advanced level of experience may already be familiar with what these resources cover.<\/p>\n\n\n\n<p>ut let\u2019s take a look at what\u2019s inside just to be sure.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Setting Up Shop<\/h3>\n\n\n\n<p>Instagram provides step-by-step instructions for setting up a storefront.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2020\/09\/e109912d-8629-4035-951a-9de5ed4bbf93-5f754b1cb7072.jpeg\" alt=\"Helpful guides From Instagram to Small Businesses \" class=\"wp-image-382706\" \/><\/figure><\/div>\n\n\n\n<p>Businesses will have to use Commerce Manager to complete the setup of their shop. Instructions are provided for that as well.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Help Guides<\/h3>\n\n\n\n<p>After setting up a shop on Instagram, businesses can browse a selection of help guides for information on what to do next.<\/p>\n\n\n\n<p><strong>Tagging<\/strong><br>One of the basics of Instagram Shopping that businesses should be familiar with is tagging.<\/p>\n\n\n\n<p>Tagging products in feed posts, stories, and live streams makes it easy for people to shop as soon as they discover your products.<\/p>\n\n\n\n<p>Two guides are provided to help businesses learn more about tagging:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Start tagging<\/strong>: A 19-page guide with detailed information on every type of product tag.<\/li><li><strong>Tag with purpose<\/strong>: A simple one-pager with the dos and don\u2019ts of tagging.<\/li><\/ul>\n\n\n\n<p><strong>Collections<\/strong><br>Once businesses have tagged a number of their products they can start grouping products together in collections.<\/p>\n\n\n\n<p>Users can browse through collections just like browsing through a product catalog on a website.<\/p>\n\n\n\n<p>To make this especially easy for businesses, an 8-page guide is provided with all the details on creating collections.<\/p>\n\n\n\n<p>Read more: <a href=\"https:\/\/www.searchenginejournal.com\/new-instagram-resources-for-small-businesses\/382703\/\"> <a href=\"https:\/\/www.searchenginejournal.com\/new-instagram-resources-for-small-businesses\/382703\/\">searchenginejournal<\/a><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>New Instagram Resources For Small Businesses Instagram\u2019s new mini-site contains helpful guides for small businesses. Instagram is launching a mini-site full of new resources created to help small businesses get the most out of Instagram Shops. Instagram Shops is a feature launched back in may that allows businesses to set up an online storefront for [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":9336,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"categories":[3],"tags":[31,197,51,406,234,6,352],"class_list":["post-9334","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-business","tag-business-development","tag-instagram","tag-searchenginejournal","tag-small-business","tag-social-media","tag-social-media-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dazzlepop | Helpful guides From Instagram to Small Businesses<\/title>\n<meta name=\"description\" content=\"Helpful guides From Instagram to Small Businesses Instagram 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