The Last Digital Marketing News Show of the Year On this week’s episode of Marketing O’Clock, we’re bringing you a special year-end episode to look back at 2019. In addition to delivering the news of the week, Greg Finn, Jess Budde, and Christine “Shep” Zirnheld are presenting our first annual award show, The Clockscars. Join us […]
Facebook’s 10-Year Challenge Was A Huge Mistake. The ‘10-year challenge‘ was one of the most popular social network memes of the year. As the name implies, the challenge involved posting side-by-side portraits of yourself from 2009 and 2019. Then people began to worry: are we unknowingly helping giant corporations to improve their algorithms for biometric […]
SEO-Friendly Pagination: A Complete Best Practices Guide. Site pagination is a wily shapeshifter. It’s used in contexts ranging from displaying items on category pages, to article archives, to gallery slideshows and forum threads. For SEO professionals, it isn’t a question of if you’ll have to deal with pagination, it’s a question of when. At a certain point of […]
A Technical SEO Guide to Redirects. Websites change structure, delete pages and often move from one domain to another. Handling redirects correctly is crucial in order to avoid losing rankings and help search engines understand the changes you have done. Redirects have a status code starting with number three (i.e., 3XX). There are 100 different possible status codes but […]
The Complete Guide to Mastering Duplicate Content Issues In the SEO arena of website architecture, there is little doubt that eliminating duplicate content can be one of the hardest fought battles. Too many content management systems and piss-poor developers build sites that work great for displaying content but have little consideration for how that content […]
