5 Ways This Entrepreneur Bootstrapped His Own Businesses to Success

5 Ways This Entrepreneur Bootstrapped His Own Businesses to Success A lack of funding is one of the reasons businesses fail–serial entrepreneur Donny Zanger says bootstrapping your startup is the key to success. One of the challenges every entrepreneur faces is funding the business–both at startup, and in growth mode. Every business eats cash, and you’ve got to have […]

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Want to Switch Careers or Starting a Business? Get Out of Your Own Way

Starting a business or changing careers is hard enough. Don’t let your fears about career mistakes prevent you from getting what you truly want. Starting a business after an established career in another field might seem daunting. Career change, however, is actually the norm now. The Bureau of Labor Statistics reports that Baby Boomers held an […]

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Google’s Search Results Aren’t Neutral

Google’s Search Results Aren’t Neutral A new report from the Wall Street Journal shows how far the world’s largest search engine goes to control what you find. According to a massive report from The Wall Street Journal this weekend, Google manipulates the results of search queries far more than it has admitted. While some of the interventions the Journal mentions might seem like they have the best […]

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Does Your Business Need to Offer Holiday Deals?

Contrary to Popular Belief, Maybe Not We all feel the pressure this time of year, but is it really necessary for everyone to offer a deal? With Black Friday and Cyber Monday on the horizon, lots of small-business owners rightfully have the holiday shopping season on the brain. The big guys (Target, Walmart, Amazon) have been planning their holiday deals […]

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4 Marketing Practices That Your Competitors Haven’t Capitalized On Yet

Executing on a new marketing strategy first can be a huge advantage 4 Marketing Practices That Your Competitors Haven’t Capitalized On Yet, Artificial intelligence (AI), influencer marketing, and personalization are surely the foundation of marketing. But most brands have difficulty standing out when their competitors are pursuing similar strategies. There are however emerging practices that can give companies […]

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