Why Customer Stories Are More Valuable Than Marketing Alone. Let me ask you a question that may seem silly at first glance: do you know why your customers are important? Go beyond the obvious answer. Of course your company wouldn’t survive without customers buying your products or services. But your customers are more than just […]
9 Ways to Make Customers Want to Open Your Emails. Productivity Expert Jill Duffy explains how to get more recipients to actually open those critical messages, whether they’re marketing, sales, or any other kind of list-based emails. How many people open the email you send? If you maintain an email list for a business, brand, organization, or […]
This Simple Sales Strategy Helped One Company Have a Record Year. Customers are surrounded by more sales pitches than ever before. Here’s a technique to cut through the noise. Today, sales professionals must compete to stand out in a crowded marketplace. It can be difficult to get the attention, and interest, of customers who are surrounded by […]
What It Takes to Become a Millionaire Business Owner. Not everyone has the qualities and characteristics it takes to become a millionaire, but some things can be learned. Every entrepreneur dreams of hitting a financial target that will give them the freedom they want in life. Sadly, many of them never make it, but rather struggle and make sacrifices for most, […]
The End Of Management As We Know It. The changing nature of work will include a major shift in the prevalence and role of managers GETTY No career is likely to change more in the years ahead than management. A decade from now it won’t be recognizable. Most managers understand this, and a new survey […]
