The 6 Hidden LinkedIn Apps That Can Take Your Business to the Next Level

If you haven’t heard of all the following LinkedIn apps, don’t be surprised: They’re not all common knowledge. But now that you know they’re there, it’s time to take advantage of their power. The following excerpt is from Ted Prodromou’s book Ultimate Guide to LinkedIn for Business. Buy it now from Amazon | Barnes & Noble | Apple Books | IndieBound As the world […]

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Eight tips to get the most from your Facebook business page in 2019

Among all social channels, Facebook is the one that has the most monthly active users, 2.23 billion. This means more than 20% of the world’s population is active on Facebook every month. Can you guess how many Facebook pages exist? 50 million? 60? 70? Not correct. As of May 2018, there were more than 80 million Facebook business […]

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Don’t Upgrade Your Enterprise CRM Until You’ve Reached These Milestones

Before you pull the trigger on upgrading your customer relationship management software, make sure you’re investing in a system that will work for the business you run today. For years, customer relationship management software was exclusive to enterprise companies that could afford it, but increasingly, we’re seeing CRM software gain in popularity among the small […]

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Social media: How does it affect SEO?

Does social media have an impact on your SEO? Do retweets, shares, and likes of a page actually boost that page in search engine results? Studies like this one by HootSuite have suggested that there’s a correlation between social media shares and higher rankings. You might have noticed that yourself: content that ranks well on Google often […]

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Keeping Talented Women in the Tech Workforce

More than half of women who enter the tech industry drop out of the workforce midway into their careers. For decades, society and the federal government fixated on how to get girls into technology careers. There have been summits and conferences held, numerous presidential and congressional committees and reports, plus countless articles on the issue. […]

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