Tag: business

Google tests AR for Google Maps: Considerations for businesses across local search, hyperlocal SEO, and UX

Last month Google invited a select number of users and journalists to try out its new augmented reality functionality in Google Maps. It is an exciting development particularly for those who have ever experienced difficulty finding a location in the real world when Google Maps’ blue dot fails to be accurate enough. But with local […]

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The 6 Hidden LinkedIn Apps That Can Take Your Business to the Next Level

If you haven’t heard of all the following LinkedIn apps, don’t be surprised: They’re not all common knowledge. But now that you know they’re there, it’s time to take advantage of their power. The following excerpt is from Ted Prodromou’s book Ultimate Guide to LinkedIn for Business. Buy it now from Amazon | Barnes & Noble | Apple Books | IndieBound As the world […]

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Don’t Upgrade Your Enterprise CRM Until You’ve Reached These Milestones

Before you pull the trigger on upgrading your customer relationship management software, make sure you’re investing in a system that will work for the business you run today. For years, customer relationship management software was exclusive to enterprise companies that could afford it, but increasingly, we’re seeing CRM software gain in popularity among the small […]

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Keeping Talented Women in the Tech Workforce

More than half of women who enter the tech industry drop out of the workforce midway into their careers. For decades, society and the federal government fixated on how to get girls into technology careers. There have been summits and conferences held, numerous presidential and congressional committees and reports, plus countless articles on the issue. […]

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