Article marketing used to be a very popular SEO technique about 6 years ago. The main idea behind the concept would be that you could write an article on a topic related to your niche and submit it to as many online article directories as you could. It was also possible to use an article […]
Are you looking to hire a consultant for your company’s IT needs? Before you start looking and signing contracts, you should know what to look for in one. Whether you want to hire an individual or an IT consulting company, it’s important to find the perfect fit of expertise and price. There are countless consulting […]
Ads. Podcasts. Guest blogging. Free consult calls. Email marketing. It’s easy to get overwhelmed by the sheer range of marketing choices. Paralyzed by indecision, some businesses adopt a ‘build it, and they will come’ approach. Others try to do all the strategies at once. They have no way of knowing which ones work and they can’t keep up with them […]
You can use these three tactics to revitalize your brand’s relevancy through experiential marketing. Your brand is your company’s identity, and it’s built upon perceptions. Through visual representation, storytelling and statements of purpose, you elevate your brand to something more than a product or service. But when a brand starts to stagnate, bold stakeholders and […]
Here’s how to get the creative juices flowing when it matters most. Being creative 24/7 can be hard, so it stands to reason that your marketing team is not going to be able spin up amazing campaigns every time on demand. Creative wells run dry and often it requires a refill before the ideas start flowing again. […]
