Transparency, like most things, is best done in moderation. There is a lot of talk about transparency of leaders and companies, but how transparent should you be? In many cases, if your team is armed with all the facts, then they can better execute in their role and help drive the company forward. On the flip side, […]
You are now living in the midst of a tantalizing revolution as the great minds of user experience (UX)and search engine optimization (SEO) finally converge to produce beautiful on-page content designed to rank in search results AND engage or educate the user. Gone are the days of plugging in keyword phrases into your blog posts to get the […]
The beginning of a new year is as good a reason as any other to try something new: a different lifestyle, a new hobby, a brand new marketing strategy. And, of course, a new tool, since it’s both exciting and rewarding to discover awesome software that helps you deal with work and, sometimes, with life […]
If you haven’t heard of all the following LinkedIn apps, don’t be surprised: They’re not all common knowledge. But now that you know they’re there, it’s time to take advantage of their power. The following excerpt is from Ted Prodromou’s book Ultimate Guide to LinkedIn for Business. Buy it now from Amazon | Barnes & Noble | Apple Books | IndieBound As the world […]
Before you pull the trigger on upgrading your customer relationship management software, make sure you’re investing in a system that will work for the business you run today. For years, customer relationship management software was exclusive to enterprise companies that could afford it, but increasingly, we’re seeing CRM software gain in popularity among the small […]
