#1— Google tracks you. We don’t. You share your most intimate secrets with your search engine without even thinking: medical, financial and personal issues, along with all the day to day things that make you, well, you. All of that personal information should be private, but on Google it’s not. On Google, your searches are […]
Quick, name an app used by 1.5 billion people. Did you immediately think of Gmail? Or did you one of the social media or video apps? For business users, Gmail is like the old reliable coffee machine in the break room or the Toyota Camry you drive to work. It’s incredibly dependable, has powerful features […]
With a low unemployment rate and millions of job openings, today’s graduates and other entrants into the job market are benefiting from a favorable economy that allows them to be more discerning about the positions they accept. As a result, many companies are upping their entry-level compensation packages, offering larger payouts and better perks. But which entry-level positions and […]
It has become something of a personal mission of mine to take some time to explore global alternatives to Google here at Search Engine Watch. This all began with my piece No need for Google and has continued with more in-depth studies into Ecosia, DuckDuckGo, Baidu and Yandex. Today, I want to turn my attention to Mojeek. This UK-based search engine which is aiming […]
It’s tempting to go after broad, high-volume keywords with huge audiences (and equally huge competition). But there’s an equally large — albeit more distributed audience — to be reached by targeting lower-competition, long tail keywords. Imagine comets flying through the SEO solar system, if the most popular keywords make up the head of the comets […]
