Tag: Influencer

Using Influencers to Build Your Brand

How to Use Social Influencers to Build Your Brand Engaging your brand with influential people in your industry allows you to increase awareness, create advocates, and improve your online reputation. It’s no secret that people appreciate recommendations from people that they trust above all else. This is why online reviews are becoming so important for […]

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Sponsored posts from Instagram Influencers are driving less engagement

A recent study shows that Instagram influencers are getting hit hard by the reported decline in engagement across the platform. According to data shared with Mobile Marketer, from analytics firm InfluencerDB, engagement rates for sponsored and organic posts are nearing all-time lows. Engagement is measured by comparing the average number of likes on each Instagram post to the […]

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Seven best tools to find influencers on social media

Influencer marketing has been one of the hottest marketing tactics for a while. It only seems logical that we had influencer marketing long before the invention of social media. The internet simply made influencer marketing much more targeted and available even for smaller brands. Blogging and vlogging on social media allow influencers to find a loyal […]

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No, Your Instagram ‘Influence’ Is Not as Good as Cash, Club Owner Says

The White Banana Beach Club does not want you to pay for your cocktail in content.CreditCreditWhite Banana Beach Club Siargao A man who runs a beach club in the Philippines took a stand against “wannabe freeloaders.” A small-business owner on an island in the Philippines has become a local hero for pushing back at the […]

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