7 Social Media Conferences You Need to Attend 2020 New decade, new things to learn. Increase your skillset and get ahead of what’s coming in social at one of these essential industry events across North America. Social media is an essential marketing tool every brand has spent a lot of time–and company resources–investing in during the […]
Social Media Clouds Keep Rolling In Marketing teams trying to steer clear of brand safety accidents are keeping an increasingly watchful eye on social media. Identifying risks and projecting rewards has grown more difficult. What may appear to be a relatively safe environment for a marketing campaign on social media can unexpectedly flare up into something […]
Social Media Agency Revolutionizing The Marketing Landscape Founders and Partners of influencer and social media agency LMS. From left, Kelli Reyes, co-CEO, Denise Lambertson, chairwoman, and Tim Lambertson, co-CEO.LESLIE HASSLER, 2019 Is influencer marketing becoming a strategy of the past? Are influencers worth what brands pay them to endorse their products? LMS, an influencer and social […]
5 Social Media Marketing Mistakes Social media marketing is a strategy employed by many companies. One of the biggest complaints I hear from businesses is that they’re not having much success on social media. The thing is that certain social media marketing mistakes can cause brands to fail. I’ll be addressing several issues that may […]
3 Steps Social Media Marketing The other day, a friend reached out to me and asked this simple question: “What are the major mistakes you see entrepreneurs making in their social media marketing, and what should they be doing instead?” When I look back at all of the mistakes I’ve made in business and marketing […]
