How to Build Social Proof for Your Small Business Building trust with consumers is one of the fastest ways to grow your small business. Here’s how to build social proof and generate more leads. Are you struggling to generate leads and traffic for your small business? If so, you’re not alone. Surveys show that a […]
Self-Care Messaging and IGTV Help This Startup Thrive Amid Covid-19 This direct-to-consumer houseplant company benefited from shelter-in-place mandates, says co-founder and CEO Eliza Blank. But a quick pivot to digital and a focus on wellness helped bring in a sales boost. After shelter-in-place orders took effect in cities across the U.S., some people turned to pet fostering […]
5 Things You Can Do Right Now to Prepare for the Post-Coronavirus Business World Social distancing. Telemedicine. Self-quarantine. These are all words that at the start of 2020 weren’t part of our vocabulary, but several months into the new decade we are all hearing and using them daily. There is no denying that the coronavirus outbreak has […]
How to Manage Social Media in a Global Crisis. We could keep using the word “unprecedented” when referring to the global public health crisis in which we find ourselves. But ultimately, whether or not a crisis of this magnitude could have been seen coming ‘round the bend or whether it’s been seen before has little […]
LinkedIn Engagement Up Work From Home content. LinkedIn published a report about how content engagement trends have shifted since the COVID-19 pandemic began. Companies have been forced to adapt their content plans to focus on the rapidly changing priorities of their audiences. Unsurprisingly, the number of posts mentioning COVID-19 are up – about 1 in […]
