The coronavirus pandemic has led to a spike in demand for education technology company Outschool. 120,000 Students Are Taking Class Through This Startup’s Homeschooling Website, While the coronavirus pandemic has been devastating for many businesses, it’s caused a surge in demand for a startup that helps kids learn at home. Outschool, a San Francisco-based ed-tech startup, connects students at home with teachers […]
Everyone says startups should ‘fail fast’ so they can succeed. Here are proven strategies to actually do it. How to Stop Overthinking: Start Small to Win Big, There’s an age-old axiom that says perfect is the enemy of good. And nowhere is that truer than in business. One of the things that we, as entrepreneurs, tend to […]
Ask yourself these four questions to lead your business through a time of uncertainty. “Winter is coming.” This is the one blog post that I hope I’m completely wrong about. With the Covid-19 virus a worldwide pandemic, if you’re leading any startup, you have to be asking yourself, “What’s Plan B? And what’s in my lifeboat?” […]
Too many startup leaders deny the difference quality marketing makes and what they can afford. Whip-smart brand positioning drives revenues for enterprises from Apple to Zappos. But for growing organizations, cutting-edge marketing can feel like a luxury. The Small Business Association suggests companies budget 7 to 8 percent of revenues for promotion, yet the average small business allocates just 1 […]
How to Create More Time and Money to Grow Your Small Business, There are three clear and focused choices every entrepreneur must make. To grow a small business, you have to figure out how to protect the time and money you have and make sure that you only spend it on the activities and resources […]
