Social media marketing tips for every platform There are more than 3 billion social media users, and it is one of the most effective channels for businesses to get significant leads and increase sales. If you know how to exploit your social media channel correctly, there could be no better marketing opportunity around. To increase […]
This summary gives a brief overview of how you intend to reach your target audience and drive conversions. Here’s what you should include. A marketing plan is essential when you are launching a new business or product, as it helps you outline your overall marketing goals. This plan guides your marketing activities, which can include […]
Refocus Your Social Media Efforts During The Pandemic Many marketing executives, social media managers, and business executives have been struggling to adapt their marketing and branding efforts so their social media content remains relevant and appropriate during the pandemic. In a previous article, I addressed how you can use social media to communicate during a time of […]
Why are some brands still failing to recognise the power of social media? I’m sure most of you would have heard about PureGym’s Luton and Dunstable site publishing an unforgiveable racist Facebook post during Black History Month. While I won’t dwell on the offensive details, it raises an important point: there are still brands out there that […]
Jumpstart Your Social Media Marketing for 2021 So you’re ready to enter the new year with a strong social media marketing strategy? If so, then follow along. In this guide, I’ll offer a beginner’s class on social media marketing. I’ll also show you how to get the jump on your competitors as we exit the […]
