Why are some brands still failing to recognise the power of social media? I’m sure most of you would have heard about PureGym’s Luton and Dunstable site publishing an unforgiveable racist Facebook post during Black History Month. While I won’t dwell on the offensive details, it raises an important point: there are still brands out there that […]
Jumpstart Your Social Media Marketing for 2021 So you’re ready to enter the new year with a strong social media marketing strategy? If so, then follow along. In this guide, I’ll offer a beginner’s class on social media marketing. I’ll also show you how to get the jump on your competitors as we exit the […]
Tips to Master Your Visual Content Strategy on Social Media Perfecting a visual strategy for social media is essential to building an authentic experience for users, as well as a good return for clients. While platforms like Instagram and Snapchat are more visual than Facebook or Twitter, it’s still important that every aspect on every platform, even the text of a post, […]
5 Steps To Build A Real Following With A Social Media Plan Succeeding on social media is hard these days. There are literally millions of accounts sharing billions of Tweets, posts, and messages to their followers each day. From major brands, nonprofits and community organizations to personal accounts, the number of social media accounts continues to grow. […]
