6 Facebook Ad Mistakes Marketers Make and How to Avoid Them. Accepting these hard truths will help you create better, more effective ad campaigns. Are you struggling to get great results from your Facebook ads? Wondering if you’re making mistakes that are hurting your campaigns? We asked some of the industry’s top Facebook advertising experts […]
Follow these guidelines to make the smart choice and get the most out of it. Some entrepreneurs think that getting a book published or self-published will magically become the calling card that gets them more business. Others know that calling cards do you no good if they stay in your desk in one of those little white boxes. The same holds true […]
Three tips for crafting the perfect moniker for your business. You have a great idea for a company. You’ve nailed your business plan. Now comes the hard part. What do you call it? There are several ways to do it. You can hire a branding expert or a naming agency. You can have long brainstorming sessions with […]
“There are a lot of people who think Saudi is a place where it’s not easy to work or it’s not easy to get a license. In reality, that’s not the case.” “Did you really quit McKinsey to do this?” Alper Celen’s decision to trade his cushy job at the prestigious global management consulting firm’s Scandinavian offices for a […]
How to Succeed With LinkedIn Ads. Do you want to create successful LinkedIn ad campaigns? Wondering how to get started with LinkedIn ads? To explore how to succeed with LinkedIn ads, I interview AJ Wilcox. AJ is the world’s leading LinkedIn ads expert and author of LinkedIn Ads Demystified. He’s also the founder of B2Linked.com, a LinkedIn […]
