No longer just a place for professionals to connect, LinkedIn has really become the backbone of the global business community. Since its launch in 2003, LinkedIn has come a long way. Originally little more than a Facebook for the working world, the professional social network now boasts more than 575 million members. Along the way, it’s […]
Everything you need to know about effectively and efficiently targeting your audience through social media. 40 percent of the world’s population and 69 percent of Americans aged 18-29 are active users of social media. Social media has revolutionized how companies communicate with, listen to and learn from customers, much like TV advertising did in the 20th century. […]
Are you (and your website) ready for 2019? We’ve compiled a list of the biggest website trends to help you amp up your online “wow” factor. Whether you’ve been in business a while or are just setting out, your website design and performance can influence potential and return clients in a significant way. Small shifts […]
Are you a content marketing professional who’d like to increase your productivity while also reducing your stress level? If this is you, you’re not alone! Keep reading for some tips to help you be more effective when it’s “go time,” and to help keep your sanity in the process. Get Ready to Write Getting ready […]
The Carhartt hoodie that Laura Serghe bought two years ago looked phony. And then, what was supposed to be an Eastpak backpack, arrived recently with messy stitching and a label inside that peeled off easily. Both were bought from one place: Amazon, the world’s largest online retailer, whose rapid growth, particularly among third-party sellers, has […]
