Category: SEO

Content and Ranking Factors for Google AI Search

I’ve been considering ranking factors this year and asked several leading SEOs for a reality check (Real World Ranking Factors). The feedback I received confirmed the direction of my thoughts about ranking factors. Google’s algorithm has changed dramatically. While ranking factors still matter, content factors may be playing a larger role. SEO Ranking Factors Evolve Search […]

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6 Ways to Get Customers Hooked and Raving About Your Brand

What’s better than happy customers? Happy customers who tell all their friends about your brand. If your end goal was customer satisfaction, take a step back and try to imagine the next level: activating those customers to spread the word about your products and services. It’s important to remember that most people will only go so […]

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Facebook’s new data policy: Answers to your privacy questions

One of those privacy policies you probably don’t read just got a makeover. Facebook, the world’s largest social network, revamped the policies it uses when collecting data on the more than 2 billion people who use it every month. As part of the new policy, released April 19, the company is also spelling out more clearly […]

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2 Ways to Speed Up Your Website and Get More Traffic From Search Results

If you ask ecommerce website developers and site managers what is currently keeping them up at night, many will tell you it’s the need to reduce the microseconds it takes for their web pages to load on a shopper’s phone or laptop. While slow page loads (the time it takes for a website to render on a […]

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