4 Ways To Maximize Your Social Video Ads With the right tools and a focus on optimization, you can have more mileage out of your social video ads.GETTY Social video mashes together two unquestionably powerful marketing tactics. As entrepreneurs calibrate their 2021 marketing budgets, the real question is how to maximize their social video ads. A […]
20 Things I Learned From 20 Years of Working in the SEO Industry A seasoned SEO professional shares 20 of the most important lessons she has learned from two decades of experience in the industry. Being an SEO professional has its challenges and its rewards. After working in the SEO industry for more than 20 years, I […]
How SEO Can Work for Every Type of Business The world has really moved onto the world wide web. Whether you’re heading to an ecommerce site to enjoy the stress-free experience of online shopping or just need an in-between spot to help propel you towards your new favorite brick and mortar business, the internet is the […]
8 Silly But Harmful SEO Mistakes Even Professionals Make There’s plenty of room for things to go wrong in SEO. Here are eight seemingly small yet damaging mistakes professionals should watch out for. Kicking yourself because of a recent SEO oversight? You’re not alone. SEO has become a complex field that simply getting down the […]
Market Optimization Is the Way to Boost Your Late-Career Startup What’s vital in this process is defining your company’s mission, goals and values in advance. An employment crisis for older workers is looming. We are facing an upheaval in work options like no other in our lives. We can’t wait for the cavalry. It’s not coming. How you […]
