4 Link-Building Ideas to Boost Your SEO

4 Link-Building Ideas to Boost Your SEO Don’t resort to spammy backlinking strategies. Links can be one of the biggest influencers of your SEO, but unfortunately, link building isn’t always in your control. As a marketer, I have clients constantly asking me if buying links or listing their services on online directories is worth their time. The answer I […]

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4 SEO Strategies You Should Focus on When Starting Your Business

4 SEO Strategies You Should Focus on When Starting Your Business If you want to acquire new customers for free later, think about SEO as soon as you start your company. Search engine optimization — SEO for short — is likely not top of mind when you’re getting a new business off the ground. You may be […]

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Short-Form Video  Take a Bigger Chunk of Marketing Spend

Short-Form Video Take a Bigger Chunk of Marketing Spend Brands constantly try to guess what’s next in marketing. It makes the most sense to meet consumers where they are — on their phones watching videos. The online video climate has developed considerably, even in the past couple years. For businesses looking to adopt internet video content — […]

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3 Tips to Creating a Content Marketing Strategy

3 Tips to Creating a Content Marketing Strategy Content marketing is a great way to grow your business I’ve had the pleasure of leading many content teams, and I learned a few useful tips along the way. Creating content for the sake of creating content is never the way to go, and I’ve seen many companies blindly create content […]

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Social Entrepreneur Leila Janah Is Dead at 37

Social Entrepreneur Leila Janah Is Dead at 37 People in Africa need jobs and companies need people to input data for AI. It’s a perfect match. Social entrepreneur Leila Janah died on Thursday from complications of Epithelioid Sarcoma, a very rare cancer with which she was diagnosed in April 2019. Janah, the child of Indian immigrants, was an […]

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