Globetrotting Influencer Elaine Hau Built An Online Handbag Rental Business Born and raised in Hong-Kong, Elaine Hau is the millennial influencer and owner of Luxury Fashion Rentals, an online handbag rental company. Having traveled through most of Asia, Hau has her sight set on visiting the fashion capital of the world next: Paris. She is now […]
Market Optimization Is the Way to Boost Your Late-Career Startup What’s vital in this process is defining your company’s mission, goals and values in advance. An employment crisis for older workers is looming. We are facing an upheaval in work options like no other in our lives. We can’t wait for the cavalry. It’s not coming. How you […]
How to Build Social Proof for Your Small Business Building trust with consumers is one of the fastest ways to grow your small business. Here’s how to build social proof and generate more leads. Are you struggling to generate leads and traffic for your small business? If so, you’re not alone. Surveys show that a […]
Self-Care Messaging and IGTV Help This Startup Thrive Amid Covid-19 This direct-to-consumer houseplant company benefited from shelter-in-place mandates, says co-founder and CEO Eliza Blank. But a quick pivot to digital and a focus on wellness helped bring in a sales boost. After shelter-in-place orders took effect in cities across the U.S., some people turned to pet fostering […]
Tips for Crafting a Game Plan to Return to the Office Keep these few things in mind as a leader helping your team transition back to the office. Just when you’ve finally adapted your team to working remotely, you’re now facing a whole new challenge: bringing them back to the office. Unfortunately, it’s not as simple as […]
