Disney Dominates, but These Startups May Be the Future The Animaze film festival featured fascinating alternatives to the corporate giant’s animation factory model. For decades, Disney has dominated the $270 billion market for animated content, especially for feature films. There are other big animation studios–DreamWorks and Sony come to mind–but they tend to be Disney imitators rather than innovators. Well, it turns […]
4 Non-Traditional ways that wins customers While traditional forms of content still work, it is good business to produce alternative forms of content that deliver a strong customer experience. Content marketing is a smart strategy to grow your business. And as more businesses are embracing creating original content as a means to connect with the customers they want […]
Focus Your Marketing Efforts on These Customers It’s not how hard you sell; it’s who you sell to. For the first 90 days of this year, I’m each week posting the “single most important thing you need to know” about 13 essential aspects of sales and marketing, because “1 percent of activity creates 99 percent of […]
Don’t Hire a Marketer Until You’ve Asked this Question If the answer isn’t an enthusiastic “YES!”, think twice or even thrice before hiring that marketer. For the first 90 days of this year, I’m each week posting the “single most important thing you need to know” about 13 essential aspects of sales and marketing, because […]
Become a Freelance Writer in 2020 To understand how to become a freelance writer, we need to look at a brief history of freelance writing. Back when dinosaurs ruled the earth and Sean started Location Rebel, the easiest way to get into freelance writing was via something called SEO writing. It was writing short 300-500 […]
