How to Avoid Social Media “Pods” and Still Build an Audience There are better ways to grow your following. In the last several years, social media “pods” have become a popular strategy to get more attention and engagement through a social media channel’s algorithms. Although many pods involve people who already know each other, it’s also possible […]
Telling Your Startup Story: 4 Expert Tips to Create the Perfect Investor Pitch for Your New Business Your pitch has to persuade people that your startup is going to be successful, but also that you’re the one who will take it there. When it comes to pitching, the odds often seem stacked against startups. Investors reportedly […]
Research, Plan and Strategize: The Fundamentals of Starting Out as an Entrepreneur Being an entrepreneur is one of the most liberating choices you can make in your work life, but it’s not one of the easiest. When you choose to hack your own path through the workplace jungle, you’re taking on a lot of risk […]
19 Essential Tools for Building a Successful Business Plan These resources can reduce the time and effort it takes to write a comprehensive plan. Business plans have certainly changed throughout the years. Not too long ago, a business plan required you to spend hours doing market research and slowly plotting out your business trajectory. You […]
5 Fundamental Shifts That Are Shaping Search & Digital Marketing Businesses are rapidly transitioning to digital – with the demand for SEO at its core. Here are some of the changes marketers must pay attention to. The last six months have seen a climatic mix of chaos, uncertainty, empathy, challenge, and opportunity. All over the […]
