Turn Marketing Goals Into Wins for Your Business Three strategies to help you convert business goals into substantive marketing goals If your company achieved one million social media impressions, was featured twice in “The New York Times,” and earned a new celebrity endorsement last month, you might think your marketing campaign was a tremendous success. However, if your marketing […]
7 Essential Components of Digital Transformation Success Digital transformation requires a seismic shift in leadership focus and organizational culture. But it also requires an understanding of the components of digital transformation most in need of change, because no company can transform all at once. As part of the strategic planning process, each organization must prioritize […]
5 Actionable Strategic-Planning Tips To Boost Business Efficiency. This handful of pointers can prime your business for immense profitability. For every business, whether large or small, being able to plan effectively is crucial for growth and survival in today’s highly competitive markets. Implementation is important, but unless action is properly focused, it’ll yield only minimal results, […]
Pinterest Announces New Business Profile Format, Shop the Look Collection Ads. It’s beginning to look a lot like Christmas… I mean, not in terms of snow and colored lights just yet, but definitely in terms of the steady stream of new features being rolled out by social media platforms as they seek to tie their […]
